Challenge
Following the successful refurbishment of the Mercure Melbourne Treasury Gardens, WMK was engaged to deliver the room refurbishment of the Mercure Brisbane, bringing the new Mercure brand standard and a fresh new look to this popular four star, 200 room property.
The challenge was to deliver a full room, bathroom and corridor upgrade working with a tight budget of $28,000 – all within an operating hotel environment.
Solution
WMK drew inspiration from the hotel’s riverside location, proximity to Brisbane’s art and cultural precinct and its urban context, developing a guestroom concept which combined indigenous and contemporary art references with the Mercure brand standard colours and design features.
A local artist was engaged to develop custom artwork for feature bedhead panels, interpreting the Brisbane River in a bold, black and white linocut design.
A collection of new furniture pieces were designed specifically for the project and feature in both rooms and premium suites.
Bathrooms were given a playful new colour palette using ceramic tile and colour-back glass for a sophisticated, modern feel.
Outcome
The first rooms of this 14 floor property were unveiled in early 2013 and immediately received overwhelming positive feedback from guests and staff.
The refurbishment delivers a sophisticated design whose bold materials and finishes connect the Mercure branding with the dynamic Brisbane cultural scene, repositioning the property as a unique hotel destination in the city, attracting discerning guests around Australia and internationally.
Following the guest room refurbishment, WMK was engaged to deliver an innovative new activity-based foyer environment, and a new restaurant and bar overlooking the Brisbane River.
